{"id":412,"date":"2023-05-02T15:59:44","date_gmt":"2023-05-02T15:59:44","guid":{"rendered":"https:\/\/tools4startup.com\/blog\/?p=412"},"modified":"2023-05-04T19:42:34","modified_gmt":"2023-05-04T19:42:34","slug":"how-to-do-a-live-on-instagram","status":"publish","type":"post","link":"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/","title":{"rendered":"HOW TO DO A LIVE ON INSTAGRAM?"},"content":{"rendered":"<p class=\"entry-title\">Have you ever thought about doing a live on Instagram? Using this tool can greatly help any business, regardless of whether you are a self-employed professional or a small, medium or large company.<\/p>\n<div>\n<p>Lives on this social network can be used whenever you think you should attract more people and interact with users.\u00a0There are even professionals who perform lives every week or with a certain frequency.<\/p>\n<p>Want to know why lives can be great for your company?\u00a0Then continue reading the article and also see how you can make them to attract people to your business!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_56_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\">Table of Contents<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#WHAT_ARE_LIVES_ON_INSTAGRAM\" title=\"WHAT ARE LIVES ON INSTAGRAM?\">WHAT ARE LIVES ON INSTAGRAM?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#WHY_DO_LIVES_ON_INSTAGRAM\" title=\"WHY DO LIVES ON INSTAGRAM?\">WHY DO LIVES ON INSTAGRAM?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#STEP_BY_STEP_TO_DO_A_LIVE_IN_PRACTICE\" title=\"STEP BY STEP TO DO A LIVE IN PRACTICE\">STEP BY STEP TO DO A LIVE IN PRACTICE<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#STEP_1\" title=\"STEP 1\">STEP 1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#STEP_2\" title=\"STEP 2\">STEP 2<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#STEP_3\" title=\"STEP 3\">STEP 3<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#STEP_4\" title=\"STEP 4\">STEP 4<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#6_TIPS_FOR_GOING_LIVE_ON_INSTAGRAM\" title=\"6 TIPS FOR GOING LIVE ON INSTAGRAM\">6 TIPS FOR GOING LIVE ON INSTAGRAM<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#1_PROMOTE_THE_LIVE_IN_ADVANCE\" title=\"1. PROMOTE THE LIVE IN ADVANCE\">1. PROMOTE THE LIVE IN ADVANCE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#2_MAKE_A_SCRIPT_OF_WHAT_YOU_WANT_TO_TALK_ABOUT\" title=\"2. MAKE A SCRIPT OF WHAT YOU WANT TO TALK ABOUT\">2. MAKE A SCRIPT OF WHAT YOU WANT TO TALK ABOUT<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#3_PRACTICE_YOUR_SCRIPT_BEFORE\" title=\"3. PRACTICE YOUR SCRIPT BEFORE\">3. PRACTICE YOUR SCRIPT BEFORE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#4_PREPARE_YOUR_ENVIRONMENT\" title=\"4. PREPARE YOUR ENVIRONMENT\">4. PREPARE YOUR ENVIRONMENT<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#5_INTERACT_WITH_PEOPLE\" title=\"5. INTERACT WITH PEOPLE\">5. INTERACT WITH PEOPLE<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/tools4startup.com\/blog\/how-to-do-a-live-on-instagram\/#6_KEEP_PEOPLE_INTERESTED_IN_YOUR_LIVE\" title=\"6. KEEP PEOPLE INTERESTED IN YOUR LIVE\">6. KEEP PEOPLE INTERESTED IN YOUR LIVE<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"WHAT_ARE_LIVES_ON_INSTAGRAM\"><\/span>WHAT ARE LIVES ON INSTAGRAM?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Do you know what a live on Instagram is?\u00a0This is an\u00a0Instagram Stories\u00a0feature that allows you to record and broadcast live videos.<\/p>\n<p>Lives were released by the social network in 2016 and were seen as a great opportunity for companies, professionals and personalities, in general, to reach their audience in a different and more active way.<\/p>\n<p>The ease of use of the tool is what drew attention.\u00a0All you need is a cell phone with an internet connection and you can make live recordings anywhere, whether in an office, on the street or even on the beach, if you wish.<\/p>\n<p>That is, you can appear in real time to thousands of people at the same time, quickly and simply\u00a0, as well as live television programs.<\/p>\n<p>Instagram lives are also known as \u201c\u00a0live streaming\u00a0\u201d or simply \u201clive broadcasts\u201d.\u00a0These live streams exist on other\u00a0social networks\u00a0such as Facebook, YouTube and Periscope.<\/p>\n<p>As\u00a0Instagram\u00a0is the fastest growing network, the lives of this social network tend to please many and are an interesting way to bring content to people.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"WHY_DO_LIVES_ON_INSTAGRAM\"><\/span>WHY DO LIVES ON INSTAGRAM?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are several reasons to do a live on this social network, especially if you have a business.\u00a0First of all,\u00a0lives are a good chance to engage with your audience\u00a0and talk directly to them.<\/p>\n<p>Live broadcasts are considered great for\u00a0delivering valuable content\u00a0and talking about a subject of great interest to your audience about your niche.<\/p>\n<p>Also, it&#8217;s a good way for you\u00a0to build your authority\u00a0, showing that you understand your niche and know how to help people with your knowledge.<\/p>\n<p>Using this tool\u00a0can help you generate more\u00a0leads\u00a0, get new followers and attract more interested parties\u00a0, and you can even get qualified people to buy your services at the same time as the live.\u00a0Finally, the cost to do a live is low and you can only use what you have, which is your cell phone and the internet.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"STEP_BY_STEP_TO_DO_A_LIVE_IN_PRACTICE\"><\/span>STEP BY STEP TO DO A LIVE IN PRACTICE<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are no difficulties, as the tool is simple and very intuitive.\u00a0Even so, check out the step by step on how to broadcast live on this social network.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"STEP_1\"><\/span>STEP 1<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Go to Instagram Stories, which is in the upper left corner of the screen when you open the social network.\u00a0Another way to do this is to swipe right in your feed.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"STEP_2\"><\/span>STEP 2<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>With Stories open, you will see at the bottom of the screen, on the right, several features to use.\u00a0The option \u201cLive: is in the lower left corner.\u00a0Click on it.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"STEP_3\"><\/span>STEP 3<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Then, click on the \u201cLive Stream\u201d option.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"STEP_4\"><\/span>STEP 4<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>After you finish your live, just click \u201cEnd\u201d in the upper left corner.\u00a0When you&#8217;re done, the app will show you how many people have followed your live stream.<\/p>\n<p>After closing, you will be given 3 options of what to do with the live video:<\/p>\n<ul>\n<li>save it in the cell phone memory;<\/li>\n<li>delete it;<\/li>\n<li>share it in Stories for 24 hours.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"6_TIPS_FOR_GOING_LIVE_ON_INSTAGRAM\"><\/span>6 TIPS FOR GOING LIVE ON INSTAGRAM<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Now that you&#8217;ve seen the advantages of using live broadcasts and seen the step by step to do it in practice, now see some requirements and tips that you need to pay attention to when performing it!<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_PROMOTE_THE_LIVE_IN_ADVANCE\"><\/span>1. PROMOTE THE LIVE IN ADVANCE<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>To ensure that your followers watch your live,\u00a0you need to publicize the day and time of your broadcast so that everyone knows in advance\u00a0and can plan to watch it!<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_MAKE_A_SCRIPT_OF_WHAT_YOU_WANT_TO_TALK_ABOUT\"><\/span>2. MAKE A SCRIPT OF WHAT YOU WANT TO TALK ABOUT<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It&#8217;s not going to be organized at all for you to start a live without having a script of what you want to address, right?\u00a0Think of your live stream as a lecture or class, and script it out by noting the topics you want to teach\u00a0.\u00a0That way, you don&#8217;t get lost and do a more organized and complete live.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_PRACTICE_YOUR_SCRIPT_BEFORE\"><\/span>3. PRACTICE YOUR SCRIPT BEFORE<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>It&#8217;s always good to read the points you want to talk about in the\u00a0live streaming\u00a0so you don&#8217;t run the risk of getting lost.\u00a0Thus, you can also ensure that the live is done with the highest possible quality and makes you more confident.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_PREPARE_YOUR_ENVIRONMENT\"><\/span>4. PREPARE YOUR ENVIRONMENT<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Before starting your live, you need to ensure that\u00a0you are in a good environment, that it is calm, with good lighting, without noise and interruptions\u00a0.\u00a0Don&#8217;t forget to check that the image, internet connection and audio are in good condition so that everyone can see and hear you perfectly.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_INTERACT_WITH_PEOPLE\"><\/span>5. INTERACT WITH PEOPLE<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Lives on Instagram have a\u00a0chat\u00a0where people can send you messages while you record.\u00a0Use these chats to interact with people, talk, answer questions and welcome\u00a0those who entered your broadcast.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_KEEP_PEOPLE_INTERESTED_IN_YOUR_LIVE\"><\/span>6. KEEP PEOPLE INTERESTED IN YOUR LIVE<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You need to interact, appear excited and willing to help and teach.\u00a0Use triggers, such as urgency and scarcity, to make people interested in what you have to offer, be it a \u201cconsultancy\u201d, a class, an e-\u00a0book\u00a0or another type of bonus.\u00a0Use loops and trigger curiosity to make your viewers watch until the end, but remember to deliver what you promised.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever thought about doing a live on Instagram? Using this tool can greatly help any business, regardless of whether you are a self-employed professional or a small, medium or large company. Lives on this social network can be used whenever you think you should attract more people and interact with users.\u00a0There are even [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":413,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-412","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"jetpack_featured_media_url":"https:\/\/tools4startup.com\/blog\/wp-content\/uploads\/2023\/05\/pexels-kerde-severin-1542252-3.jpg","_links":{"self":[{"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/posts\/412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/comments?post=412"}],"version-history":[{"count":2,"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/posts\/412\/revisions"}],"predecessor-version":[{"id":415,"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/posts\/412\/revisions\/415"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/media\/413"}],"wp:attachment":[{"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/media?parent=412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/categories?post=412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tools4startup.com\/blog\/wp-json\/wp\/v2\/tags?post=412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}